Tag Archives: Media Prima

October 06

Media Prima discontinues newspapers in 2 states, aims to be “bolder”

Media Prima has announced that it will make progress with “technological-based changes” amidst the challenges in the media industry, according to the New Straits Times. Datuk Kamal Khalid (pictured), group managing director, said that technology has resulted in its cost-base strategy becoming irrelevant and that Media Prima has to be “bolder” in the choices it […]

June 20

No ‘balik kampung’ ads for TV3 this year, writes RockyBru

Proton hits back at TV3 “smear campaign”. So you won’t see any “balik kampung” Proton commercial in TV3 this year, no thanks to the television station’s mysterious series of unflattering reporting about the national car in the past week or so, writes RockyBru. I hear Proton spends quite a bit on TV3 – the benefit […]