TERAJU and HDC exchange MOU to strengthen Bumiputera Halal initiatives

Government’s continuous efforts in empowering Bumiputera businesses particularly in the Halal industry marked a major milestone today with the signing of a Memorandum of Understanding (MoU) between the Halal Industry Development Corporation (HDC) and Unit Peneraju Agenda Bumiputera (TERAJU).


The MoU was signed by HDC represented by Chief Executive Officer Datuk Seri Jamil Bidin and TERAJU represented by its Chief Executive Officer, Datuk Husni Salleh. The MoU exchange was witnessed by Datuk Seri Dr Ahmad Zahid Hamidi, Deputy Prime Minister and Datuk Seri Mustapa Mohamed, the Minister of International Trade and Industry (MITI).

The MoU aims to strengthen Bumiputeras through halal industry program initiatives in relation to the parameters of the national agenda under the 11th Malaysia Plan, Halal Industry Master Plan (HIMP) and Transformasi Kesejahteraan Bumiputera (TKB).

“The cooperation will enhance, add value and further strengthen Bumiputera entrepreneurship and participation in all kinds of high value-added activities, high income jobs and capacity building leading to wealth creation in broadening and increasing Bumiputera participation in the economy through Halal industry,” said Dato’ Seri Jamil Bidin.

HDC and TERAJU have been collaborating on significant touch point activities for the past years including, Bumiputera Halal Development Fund and Halal Executive Training Program – INSKEN in 2013 and the recently announced Superb Halal Chefpreneur Challenge, a program for young aspiring entrepreneurs to pitch their idea for the best breakaway Food & Beverage (F&B) of Malaysian origin that has the global appeal for retail shelves, or on a plate at a 5-star restaurant or as a unique item on a distribution chain of multi-national F&B corporations.

Today TERAJU has further strengthened its partnership with agencies such as HDC. Not only has TERAJU collaborated with HDC for the SUPERB Halal Chefpreneur Challenge 2017, TERAJU has also embarked into the long range of building Bumiputeras with HDC through mentoring, further funding, financial training, market access support, networking opportunities, product and idea refinement, and monitoring of the idea development. This is the spirit of the MoU between HDC and TERAJU.

TERAJU has the express objective of spearheading progress through meaningful, resilient and sustainable Bumiputera economic participation. Many initiatives have been undertaken together through the collaborative effort of the Bumiputera Economic Empowerment Units (UPEB) that reside in 24 ministries and in the Prime Minister’s Department. Initiatives are also carried out alongside with government agencies at various levels, economic corridors, GLCs/GLICs and the private sector.